Encyclopedia of Porcelain Enamel Advertising

Encyclopedia of Porcelain Enamel Advertising
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Encyclopedia of Porcelain Enamel Advertising
174 pages
Color photos
Soft cover
28 x 22 cm
0,958 kg

Of the many media used by companies to bring attention to their products or services, none seem to have had the overall appeal of porcelain enamel. The process of creating porcelain signs is an art in itself, and the influx of new collectors in the market place attests to porcelain enamel advertising's beauty. Few collectibles are made with such long-lasting properties or have been found in such diversity.With hundreds of full color photographs. Discover the powerful graphics that were so effective on these signs and see the wide range of advertisers who used the medium. The book is divided by manufacturing design with one chapter devoted to gasoline pump signs, a particularly popular area of collecting. Informative captions include a description, measurements, and the approximate age of the sign.This is simply the best illustrated guide to porcelain enamel advertising ever published, and an important reference to collectors and historians alike.